Rich Media: Assessment


This article provides information on assessing a rich media project.



Assessing a rich media project can be a daunting task for anyone the first time. Teaching and Learning Technologies recommends adopting and sharing a grading rubric with your students prior to assigning the project. Typically a rubric would be divided into three major headings. Content, Production, and Process would then be divided into the key areas that would describe how you determine the grade. Sample rubrics are included at the end of this article.

Faculty also often choose to include the class in assessing their peers, with a simplified rubric that is filled out during the viewing of the projects in class or on their own time. These simplified rubrics may account for some small amount of the overall grade, or extra credit for the top few projects.


For most courses, the content of the piece should be awarded the most points as this focuses the grade on the student's comprehension of the material being assessed. It's easy to be swayed by high, or low production quality of a video, but if the students can't demonstrate they met the learning objectives of the assignment, then the assignment is arguably a failure.


Production can weigh heavily in the grading, however. If you can not hear dialogue, or adequately decipher on-screen text or images important to the  content of the assignment, then it is difficult to asses a student's understanding. Production also offers the opportunity to address student's use of research, copyrighted materials and delivery in their project.


Finally, process touches on how well students met deadlines, followed the guidelines of the assignment, and the completeness of the assignment and all it's deliverables.

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Article ID: 748
Fri 7/19/19 5:34 PM
Thu 1/14/21 4:00 PM
Applicable Institution(s):
Granite State College (GSC)
Keene State College (KSC)
Plymouth State University (PSU)
University of New Hampshire (UNH)